Healthcare / 2026
Case Study: BrightSmile Dental -68% No-Shows
How an automated patient portal reduced missed appointments by 68% and reclaimed 14 admin hours per week.
The Project
Solving the right problems.
Key Metrics
-68%
No-Show Rate
From 18% to 5.8%
-78%
Admin Hours
18 hrs to 4 hrs/week
78%
Online Bookings
Of all appointments
The Challenge
No-show rate was 18%. Staff spent 15-20 hours weekly on reminder calls. Patients could not book appointments online.
Our Approach
Designed a comprehensive digital ecosystem with a secure patient portal, automated SMS reminders, and digitized intake forms.
The Solution
Built a secure patient portal with SMS reminders, online booking, digitized intake forms, and a calming visual design aligned with the clinic brand.
"The online portal alone saved us thousands in administrative costs. Our patients love being able to book anytime."
Project details
Q&A on execution.
Have a website problem?